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Voice over Internet Protocol, or VoIP, may not sound familiar, but maybe Skype does? Skype, and similar platforms like RingCentral, Nextiva, Vonage, and others use VoIP technology to make phone calls without using traditional phone lines. Depending on the provider, VoIP can be used to make a call directly from a computer, a cell phone, and in a few cases, more specialized equipment.

While the personal connectivity and accessibility of VoIP is exciting, its uses in the business world are even more appealing. The introduction and development of VoIP has allowed businesses to further harness the power of the internet to provide better and more wide-reaching services. Because VoIP moves data in chunks across an IP network, any internet connected device can be reached. World changing, right? But that is just the tip of the iceberg.

5 Ways VoIP Installation Can Help Your Business

The business world of today is focused on speed, accessibility of information, and overall cost. The desire and need to get information out quickier, easier, and at a lower price drives many decisions. VoIP accomplishes these tasks and more with five persuasive benefits for any business.

1. Cost

One of the most compelling benefits of VoIP is the potential savings and low-cost upkeep. Whether transitioning from a traditional telephone setup or adopting VoIP from the start, the cost to install and use the service is minimal. The main cost comes from the VoIP provider and high speed internet service. But many of these costs are flexible, varying depending on the number of lines and features needed.

There is even limited cost in technical or equipment charges. Because most VoIP providers allow the use of web-based applications, there may be no need to upgrade existing equipment - i.e. phones, wires, or cables. Many providers even take care of the “backend" connection with servers themselves. No need for an advanced technical degree or overpriced, specialized equipment.

2. Ease

This next perk not only refers to the ease of setup and technical operation, but also features and functionality. VoIP technology has advanced to include a number of features outside of just phone calls. These features - such as conference call scheduling, faxing options, and even voicemail capabilities - allow for many of the daily tasks related to businesses to be in one place. Most exciting is the fact that VoIP integrates well with existing applications. This means minimal disruption to the daily function of business.

3. Security

As with most technological advancements in this digital age, protection and security are high on the priority list. VoIP and all its components are no exception. There are inherent risks and pitfalls, like most web-based developments, but VoIP provides reliable solutions.

The most commonly discussed issues are interference and hijacking. Because information is being transmitted electronically, it is susceptible to digital attack. It is possible for hijackers to listen to calls, for data to be stolen, or a virus to be introduced into a VoIP system. Even though these attacks seem inescapable, there is little need to worry. In order to eavesdrop on a VoIP call, an individual would need direct, physical access to a few different points in the system. Obtaining that kind of access is unlikely with the physical security measures put in place. Additionally, data passed through VoIP systems is encrypted, adding a secondary layer of protection. These options make VoIP a secure option for data transmission.

4. Competitiveness

The wonderful blend of low cost and expansive features allows a business to stay competitive in an ever-evolving market. This competitive edge helps businesses grow and expand to meet demands. With the simple addition of phone lines and more advanced elements, like instant messenger and fax capabilities, businesses have the opportunity to respond quickly and effectively to the needs of the consumer.

5. Innovation and potential

Kevin Werbach, an expert from the "Harvard Business Review", believes VoIP has potential beyond its more basic functions. He states that the true winners will use this technology to "foster new kinds of business ... [and will] consider how to push [its] capabilities out to the extended organization, making use of everyone as a resource". Here is the value of these advancements. VoIP technologies have created a more connected world. Not just the accessibility of people and information, but the possibility of sharing and cooperating. Imagine the ingenuity and ideas that will come across different areas of business, pulling resources from a number of clients, vendors, and employees. That’s the true advantage to VoIP.

Whether the business is a start up, or a wide-sweeping conglomerate, VoIP can provide you with new avenues of progress and connection. These five benefits, and others, should be considered when deciding to integrate VoIP technology into your business model. The ever-changing landscape of the business world is exciting and VoIP could be a source of positive change for your company.

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